Tanya L. Chartrand, Professor of Marketing and Psychology

Tanya L. Chartrand
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Teaching (Fall 2009):

  • MARKETNG 361.201, MARKET INTELLIGENCE
    Fuqua SG, MTh 10:30 AM-12:45 PM
  • MARKETNG 361.202, MARKET INTELLIGENCE
    Fuqua SG, MTh 01:30 PM-03:45 PM
Education:
  • PhD Psychology New York University 1999
  • MA Psychology New York University 1996
  • BS Psychology and Spanish Santa Clara University 1994
Specialties:

Social Psychology
Social
Research Interests: Consumer Behavior, Social Psychology, Social Cognition, Automaticity and Nonconscious Processes, Research Methods

Areas of Interest:

Nonconscious Goal Pursuit
Automatic Behavioral Mimicry
Consequences of Nonconscious Processes for Mood, Cognition, Judgment, Motivation, and Behavior

Curriculum Vitae
Representative Publications   (More Publications)

  1. Bargh, J.A., & Chartrand, T.L., The unbearable automaticity of being, American Psychologist, vol. 54 (1999), pp. 462-479 .
  2. Chartrand, T.L., & Bargh, J.A., The chameleon effect: The perception-behavior link and social interaction, Journal of Personality and Social Psychology, vol. 76 (1999), pp. 893-910 .
  3. Chartrand, T.L., & Bargh, J.A., Automatic activation of impression formation and memorization goals: Nonconscious goal priming reproduces the effects of explicit task instructions, Journal of Personality and Social Psychology, vol. 71 (1996), pp. 464-478 .
  4. Lakin, J., & Chartrand, T.L., Using nonconscious behavioral mimicry to create affiliation and rapport, Psychological Science, vol. 14 (2003), pp. 334-339 .
  5. Chartrand, T.L., The role of conscious awareness in consumer behavior, Journal of Consumer Psychology (Accepted, 2005) (in press.) .

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