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Publications [#18180] of Tomiko Yoda

Papers Accepted

  1. T. Yoda. "Kogyaru and the Political Economy of Feminized Consuer Culture." Zappa: the Social Space and Movements of Contemporary Japan  (forthcoming).

    Abstract:
    The essay analyzes the "feminization" of Japanese consumer society since the 1970s by studying the changing construction of young women and female youth culture.


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