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| Publications of Martha Reeves :chronological alphabetical by type listing:%% @article{fds227096, Author = {M. Reeves}, Title = {21c Museum Hotels: A Company Breaking Branding and Product Conventions}, Journal = {Journal of Brand Strategy}, Volume = {4}, Number = {3}, Pages = {243-250}, Publisher = {Henry Stewart LLP}, Address = {London UK}, Year = {2015}, Abstract = {Abstract This case study of 21c Museum Hotels introduces a new concept in hotel branding, that of combining three strong elements not formerly developed by boutique hotels: a first class restaurant, an art museum with large gallery spaces, and a deluxe hotel. The case discusses how the owners have branded this unconventional business, their differentiation strategies, their engagement with local communities, and how they have used a wide variety of marketing communication methods to engage potential customers. In addition, the article discusses challenges for the business.}, Key = {fds227096} } @article{fds225222, Author = {M. Reeves}, Title = {Business and Management Strategies in Healthcare}, Booktitle = {Business and Management Strategies in Healthcare}, Publisher = {Certified Medical Representatives (CRM)}, Year = {2014}, Month = {September}, Key = {fds225222} } @article{fds225223, Author = {M. Reeves}, Title = {Leadership and Management in the Biopharmaceutical Industry}, Booktitle = {Leadership and Management in the Biopharmaceutical Industry}, Publisher = {Certified Medical Representatives (CRM)}, Year = {2014}, Month = {August}, Key = {fds225223} } @misc{fds257314, Author = {Reeves, M}, Title = {Supply Chain Management in Sri Lanka}, Pages = {174-180}, Booktitle = {Female Entrepreneurship and the New Venture Creation}, Publisher = {Routledge}, Editor = {Kariv, D}, Year = {2013}, Month = {September}, ISBN = {978-0-415-89687}, Key = {fds257314} } @article{fds257319, Author = {Reeves, M and Sabharwal, N}, Title = {Microfinance and mobile banking for the bottom of the pyramid}, Journal = {Journal of Enterprising Communities: People and Places in the Global Economy}, Volume = {7}, Number = {2}, Pages = {155-166}, Publisher = {Emerald}, Year = {2013}, Month = {May}, ISSN = {1750-6204}, url = {http://dx.doi.org/10.1108/17506201311325805}, Doi = {10.1108/17506201311325805}, Key = {fds257319} } @misc{fds257316, Author = {Reeves, M}, Title = {Sri-Lanka: Supply Chain Problems for New Venture Creation}, Booktitle = {Female Entrepreneurship and the New Venture Creation}, Publisher = {Routledge}, Editor = {Kariv, DD}, Year = {2012}, Key = {fds257316} } @article{fds257320, Author = {Reeves, M}, Title = {Brand Partnerships as Joint Ventures: A comparison of Two Partnerships in the Small, Non-Profit Arena}, Journal = {Journal of Brand Management}, Volume = {20}, Number = {3}, Pages = {241-254}, Publisher = {Palgrave}, Year = {2012}, url = {http://dx.doi.org/10.1057/bm.2012.36}, Abstract = {online edition available now.}, Doi = {10.1057/bm.2012.36}, Key = {fds257320} } @article{fds257322, Author = {M. Reeves and Reeves, M and Brady, R and Isaacs, R}, Title = {Sector, Size, Stability, and Scandal: Explaining the Presence of Female Executives in Fortune 500}, Journal = {Gender and Management}, Pages = {25-25}, Year = {2010}, Month = {November}, Key = {fds257322} } @book{fds257318, Author = {Reeves, M}, Title = {Women in Business}, Publisher = {Routledge}, Year = {2010}, Month = {May}, Key = {fds257318} } @article{fds257321, Author = {M. Reeves and Furst, SA and Reeves, M}, Title = {Queens of the hill: Creative destruction and the emergence of executive leadership of women}, Journal = {Leadership Quarterly}, Volume = {19}, Number = {3}, Pages = {372-384}, Publisher = {Elsevier BV}, Year = {2008}, Month = {June}, ISSN = {1048-9843}, url = {http://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000256585100009&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=47d3190e77e5a3a53558812f597b0b92}, Abstract = {Despite penetrating the middle management ranks of many U.S. businesses, women continue to lag far behind men in their appointments to top leadership positions. Many explanations exist for why the glass ceiling exists, but few theories offer suggestions for how women break through this ceiling. In this paper we propose that the concept of 'creative destruction' can help us understand why some women ascend to leadership positions. Using empirical research and anecdotal evidence from the experiences of several high-profile female executives, we argue that women may rise to leadership positions in turbulent environments that are receptive to new talent and open to innovative, bold ideas. Further, we propose that under these conditions women may be seen as especially attractive candidates to guide organizations because they are perceived to utilize a leadership style that promotes openness and inclusion, and facilitates change. © 2008 Elsevier Inc. All rights reserved.}, Doi = {10.1016/j.leaqua.2008.03.001}, Key = {fds257321} } @article{fds38458, Author = {Furst S. and Reeves M.}, Title = {Managing the life cycle of virtual teams}, Journal = {The Academy of Management Executive}, Volume = {18}, Number = {2}, Pages = {6-20}, Publisher = {Briarcliff Manor}, Year = {2004}, Month = {May}, Key = {fds38458} } @article{fds257323, Author = {Furst, SA and Reeves, M and Rosen, B and Blackburn, RS}, Title = {Managing the life cycle of virtual teams}, Journal = {Academy of Management Perspectives}, Volume = {18}, Number = {2}, Pages = {6-20}, Publisher = {Academy of Management}, Year = {2004}, Month = {May}, ISSN = {1079-5545}, url = {http://dx.doi.org/10.5465/ame.2004.13837468}, Doi = {10.5465/ame.2004.13837468}, Key = {fds257323} } @misc{fds257315, Author = {Reeves, M and Furst, S}, Title = {Virtual Teams in an Executive Education Training Program.}, Booktitle = {Virtual and Collaborative Teams: Process, Technologies and Practice.}, Publisher = {Idea Group Publishing, Hershey, PA}, Year = {2004}, Key = {fds257315} } @book{fds257317, Author = {Reeves, ME}, Title = {Suppressed, forced out and fired: how successful women lose their jobs}, Publisher = {Greenwood Press, Westport, CT}, Year = {2000}, Key = {fds257317} } | |
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