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Publications [#320219] of Attila Ambrus

Journal Articles

  1. Ambrus, A; Rozen, K, Rationalizing Choice with Multi-Self Models, Economic Research Initiatives at Duke (Erid), vol. 125 no. 128 (May, 2012), pp. 42 pages
    (last updated on 2023/03/25)

    This paper studies a class of multi-self decision-making models proposed in economics, psychology, and marketing. In this class, choices arise from the set-dependent aggregation of a collection of utility functions, where the aggregation procedure satisfies some simple properties. We propose a method for characterizing the extent of irrationality in a choice behavior, and use this measure to provide a lower bound on the set of choice behaviors that can be rationalized with n utility functions. Under an additional assumption (scale-invariance), we show that generically at most five "reasons" are needed for every "mistake."

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